Accomplices:

Rutva Shah

Fioana Luthra

Aman Malik

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Case Note:
Connect a brand's product or service to an audience in a way that wasn't possible three years ago.

Did this actually go viral? Show some evidence.

What was our suspect thinking? Provide a report on the intention and motives.

Is there live record of the creative crime?

Exhibit 1082: Strategy Board

Exhibit 1937: Case Video

Exhibit 1846: Impact